Ethiopian Airlines Group, Africa's leading airline, and one of the fastest-growing global airline brands, has appointed innovative tech loyalty partner Loyyal to its Access Point flagship solution as a rewards management system within its loyalty offering.
Loyyal, blockchain and AI powered SaaS solution company is transforming loyalty programs into profit-generating, inter-connected ecosystems. Today, Loyyal announced that it has achieved the highly esteemed ISO/IEC 27001:2022 certification for its Information Security Management System (ISMS). This critical milestone underscores Loyyal’s unwavering commitment to the highest global standards for data security, data integrity, and compliance across its entire product suite and operations.
Loyyal proudly participated in the Sharjah Entrepreneurship Festival (SEF) 2025, one of the region’s most influential gatherings of entrepreneurs, investors, and business leaders, held on February 1-2. The festival brought together visionary minds from across industries to explore innovation, technology, and the future of commerce, providing a powerful platform for thought leadership and collaboration.
Loyyal, the global pioneer in blockchain-powered loyalty and tokenization solutions, made a significant impact at LEAP 2024, the world-renowned technology conference held in Riyadh, Saudi Arabia. Positioned at Hall 3, Booth D238, Loyyal showcased its innovative Loyyal Suite, designed to redefine the future of loyalty programs and revolutionize the use of blockchain for the loyalty solutions in the MENA region.
Loyyal, a pioneer in blockchain-powered loyalty solutions, is excited to announce its strategic partnership with tripXOXO, Asia's largest marketplace for experiences and things to do, specializing in leisure travel. This collaboration aims to redefine customer engagement and enhance loyalty offerings within the travel industry, unlocking a world of incredible travel experiences for clients.
Loyyal, a leading innovative Enterprise SaaS Suite for loyalty & payments, is excited to announce a strategic partnership with TravelX, an Intelligent Travel Retail Marketplace offering premium travel, airport, and lifestyle benefits for its members. This collaboration combines TravelX’s premium service offerings with Loyyal's industry expertise in the loyalty market, aiming to disrupt the Benefit & Loyalty space while providing unparalleled value to partners and their members.